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What We Do

Every service starts
in the same place.
The Clarity Audit.

We do not start with the deliverable. We start with the diagnosis. Below is everything WanderWork builds - and exactly what changes in your business when we do.

If any of this sounds
familiar, you are in
the right place.

You have been in rooms where you knew your product was the better option. You still did not close.
Investors nod through your pitch and then go quiet. You never hear why.
Your demos run an hour and end with "let us think about it." Every time.
You have explained what you do a hundred times. People still ask "so it's kind of like X?"
Your homepage looks good. It is not converting.
Everyone on your team explains the product differently. None of them are wrong. None of them are right.
The product is not the problem. It never was. The story around it is - and that is fixable.
Start Here  ·  Every Engagement

The Clarity Audit.
Diagnosis before treatment.
Always.

Every service below is built on top of what the Clarity Audit finds. We do not guess at your communication problem. We find it - precisely, structurally, and in plain language you can act on immediately.

A Clarity Audit is not a discovery call. It is a structured diagnostic that analyses everything your business currently says and produces a document showing exactly where the message breaks down and why.

Most clients describe the Clarity Audit as the first time someone named the problem they had been feeling for months.

$1,500 – $2,500
Delivered in 7 days  ·  Standalone product  ·  Upfront payment
Book Your Clarity Audit
01
Messaging Gap Analysis
Where your current communication loses the reader and exactly why they stop trusting it. Not a vague observation. A specific location in your story where the gap appears.
02
ICP Communication Map
What your buyer needs to hear at each decision point - in the precise order they need to hear it. Built around how they actually make decisions, not how you explain the product.
03
Positioning Recommendation
The angle your competitors have not claimed. The one defensible position that is yours to own - and the language that makes it land.
04
Narrative Framework Document
A structured messaging document your entire team can use from day one. The source of truth everything else is built on top of.
Narrative Assets

The assets that carry
the story forward.

Every asset below is built from the narrative architecture we develop together. We never produce before we understand. The story comes first. Every time.

Most Requested
Website Messaging and Copy
Right now your homepage is losing people in the first eight seconds - not because they do not need what you offer, but because they cannot tell what you offer in the time they are willing to give it.

We rebuild your homepage from the narrative up. Not just rewriting words - restructuring the sequence of ideas so a visitor understands what you do, why it matters to them, and what to do next before they scroll past the fold.

Full homepage copy rebuilt around your buyer's decision journey
Hero, positioning, proof, and CTA structured as a single argument
Language pulled from how your best customers describe the value
SaaS founders, technical services Enquire →
High Impact
Explainer Video
Your product does something genuinely complex. Right now that complexity is working against you - because the person watching has 90 seconds of attention and no patience for jargon.

A 90-second narrative video that makes your most complex idea land in the first 10 seconds. Fully scripted from the Clarity Audit findings, strategically structured, and produced to work as a homepage asset, outreach attachment, and sales tool simultaneously.

Script built from narrative architecture, not a brief
Direction and production included
Optimised for homepage, LinkedIn, and outreach use
Technical founders, SaaS products Enquire →
For Launches
Launch Video
Most product launches are announced. Few are felt. The difference is almost always the story that carries the announcement - not the feature list behind it.

The first impression a new product makes on the market. We build the narrative arc, write the script, and produce the asset that makes a launch feel inevitable rather than just announced. Built to be shared, remembered, and acted on.

Narrative arc built around the problem being solved, not the product
Script, direction, and production
Cut for multiple formats and channels
Founders launching new products Enquire →
For Sales Teams
Product Demo Narrative
Your demo is running 45 minutes and still ending with "let us think about it." The product is not the problem. The sequence is - and every minute your demo runs past 20 is a minute the buyer is looking for a reason to exit.

We restructure how your product is demonstrated. The sequence, the emphasis, the language at each stage. So every sales rep tells the same story, every demo leads with the buyer's problem before the product's features, and every call ends in a decision rather than a follow-up.

Full demo sequence rebuilt around buyer psychology
Talk track every rep on the team can use immediately
Objection handling built into the narrative flow
B2B SaaS, enterprise sales Enquire →
For Investors
Sales Deck Story
A deck is only as strong as the narrative thread running through it. Right now yours probably has the right information in the wrong order - and investors are deciding in the first three slides whether to keep going.

We build the narrative thread that runs through your entire deck. The logical sequence that takes a room from unfamiliar to convinced without a single redundant slide. You stop presenting features. You start making an argument.

Slide-by-slide narrative logic rebuilt around the investor's decision
Opening three slides restructured to establish urgency
Ask positioned as the natural conclusion of the story
Seed, Series A founders Enquire →
"Every asset we build comes from the same source of truth. One narrative. Every format. Every room."
Start with the Audit
Communication Strategy

The strategic layer
everything is built on.

Before assets. Before campaigns. Before PR. The narrative needs to be right. This is where that work happens - and where the most expensive communication mistakes are prevented.

Go-To-Market
Go-To-Market Messaging
You are about to take a product to market. If the message is wrong at launch, you spend the next six months fixing first impressions instead of building on them.

How you talk about your product when you take it to market - the language, the positioning, the hierarchy of messages that makes your ICP feel immediately understood. Not GTM strategy. The communication layer that makes GTM strategy work.

Core message hierarchy for your primary ICP
Channel-specific language direction for outreach, ads, and content
Positioning statement and differentiator language
Pre-launch, new segment entry Enquire →
For Fundraising
Investor Narrative
You have met twelve investors. You have not received a term sheet. The product is ready. The story is not - and investors decide in the first three minutes whether to keep listening.

The story that makes a room feel the weight of the opportunity before you show a single slide. We build the full narrative structure for your raise - the sequence of ideas that takes an investor from unfamiliar to convinced without a single wasted moment.

Full raise narrative built around investor psychology
Problem framing that makes the opportunity feel urgent
Ask positioned as the logical conclusion of the story
Seed, Series A founders Enquire →
New Markets
Market Entry Communication
Your story works at home. You take it to a new market and it lands flat. Not because the product is wrong for that market - because the story was not built for that room.

Entering a new market means communicating across cultural contexts, not just translating language. We rebuild the narrative version of your story so it lands with the same clarity wherever your buyers are - because what works in one room almost never works in another without deliberate architecture.

Market-specific narrative with cultural framing and reference points
Buyer language adapted for new context without losing core positioning
Entry messaging for outreach, website, and sales conversations
Founders entering new markets globally Enquire →
Brand Foundation
Brand Voice Architecture
Your sales team says one thing. Your marketing team says another. Your website says a third. Every inconsistency is costing you trust with people who are trying to decide whether to believe you.

The rules that govern how your company speaks across every format and channel. Tone, language, rhythm - what you say and what you never say. Built from the narrative up so every piece of communication sounds like it came from the same place.

Tone and voice guidelines built from your actual positioning
Language do's and don'ts with real examples
Applicable immediately by any team member or external partner
Growing teams, scaling founders Enquire →
PR Preparation
Narrative PR Foundation
PR firms need a story to amplify. If the story is not right before it goes to a journalist, what gets amplified is the confusion - and that is much harder to fix after it is published.

We build the narrative foundation that makes every PR effort more effective. The story that runs through every press release, media pitch, and analyst conversation - consistent, credible, and built to travel across every outlet and audience it reaches.

Press-ready narrative document with core messages and story angles
Key messages calibrated for media, analyst, and public audiences
Foundation document your PR firm or team uses as the source of truth
Founders preparing for a PR push Enquire →
Available on Request
Founder Communication Coaching

How you speak shapes how your company is perceived. For founders who want to work on how they personally communicate their vision - to boards, press, teams, and the market - in their own voice, made sharper.

Ask about this on your discovery call →
Ongoing

For founders who need
a communication partner,
not just a project.

Some founders need the work done once and want to act on it independently. Others need someone thinking about their communication consistently - as the company grows, the market shifts, and the story needs to evolve. Both are valid. This is for the second type.

Founder Communication Retainer
Every important communication moment - a board update, a new market pitch, a press opportunity - deserves the same rigour as the original narrative build. Without ongoing support, most founders revert to improvising at the worst possible times.

Monthly strategic communication support. Narrative refinement as the company evolves. Investor update copy. High-stakes communication moments handled with the same rigour as the original engagement. You focus on the business. The story stays sharp.

Scope discussed after first project engagement
Team Narrative Alignment
The company has grown. Sales is saying one thing, marketing another, and the founder a third. Every misalignment is a deal that does not close, a candidate who does not join, an investor who does not call back.

A structured half-day workshop that gets every team member telling the same story from the same source of truth. Sales, marketing, product, and leadership leave with a shared narrative document and the language to use it across every channel and conversation.

Workshop format  ·  Custom scoped  ·  Available in-person or remote
How Pricing Works

Every WanderWork engagement is priced as a flat project fee in USD, agreed before any work begins. No hourly rates. No invoices for things that were not in the original scope. No retainers until you are ready.

Payment is made upfront before work begins. This is standard practice for every engagement regardless of size. An invoice and signed scope document accompany every project.

All ranges shown are calibrated to the stage of the business and the scope of the problem. A seed-stage startup working on one core narrative lands at the lower end. A Series B company repositioning across multiple markets, channels, and formats lands higher. The discovery call determines exactly where within any range your project sits.

Clarity Audit
$1,500 – $2,500
Scoped on the discovery call based on the number of products, markets, and formats being diagnosed. Delivered in 7 days. Standalone product - no further commitment required.
Narrative Assets
$2,000 – $8,000
Individual assets scoped based on complexity and scope. Website messaging, explainer videos, launch videos, demo narratives, and sales deck stories each scoped separately after the Clarity Audit.
Communication Strategy
$3,000 – $10,000
Strategic engagements covering investor narrative, GTM messaging, market entry, brand voice, and narrative PR foundation. Scoped based on depth and deliverables required.
Full Engagements
$5,000 – $15,000
Combined audit, narrative architecture, and asset production. Scoped after the Clarity Audit when full scope is clear. Most common engagement type for founders who want to fix the story and produce the assets in one project.
Ongoing Retainer
Discussed after first project
Monthly communication partnership structured around what the working relationship actually needs. Not a standard package. Always custom scoped based on the founder's situation.
Not sure which engagement fits where you are right now? That is what the discovery call is for. We will tell you honestly whether the Clarity Audit makes sense first, or whether a different starting point is more appropriate for your situation.
If you are early-stage and the budget is genuinely not there yet, reach out anyway. If what you are building is something we find compelling, we will discuss it. This is not a standard offer and not guaranteed to everyone. But the conversation is always free.
Every Engagement Starts Here

Every deal you lose to a better story
is a deal your product deserved to win.

Start with the Clarity Audit. Find out exactly where the story is failing. Fix it before the next room - before the next investor meeting, the next enterprise demo, the next market you are trying to enter.

Free 30-minute call  ·  No commitment  ·  Response within 24 hours